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AJ Shurts

Vice President of Business Development

AJ Shurts, MBA, serves as Vice President of Business Development at Amplify. He previously served on the Advisor Acquisition and Product team at Rockefeller Capital Management in New York City, equipping him with valuable insights into the ecosystem of a successful wealth advisory and private family office enterprise.

Leveraging his experience in wealth management, AJ drives growth and development of strategic relationships for the Amplify platform. Through application of his insight and experience, AJ assists enterprise decisionmakers from registered investment advisers (RIAs), wirehouse teams, independents, and family offices as they conduct due diligence on enterprise wealth management solutions. He takes a “best-practice” approach to discovery, assessment, and scale, laying the groundwork for a successful implementation with each client he serves.

AJ earned his Master of Business Administration in Finance from Texas Christian University (TCU) and holds a FINRA Series 7 registered representative license.

AJ currently splits his time between his primary residence in New York City and his hometown of Scottsdale, AZ. He and his family are dedicated to philanthropy and community engagement, and are actively involved with Phoenix Suns Charities, Phoenix Children’s Hospital, and the Arians Family Foundation. AJ prioritizes giving back to his community, aligning his values with meaningful, ongoing contributions. Beyond his professional career, he finds passion in activities such as golf, skiing, and traveling, as well as cherishing moments shared with friends and family, most notably his younger brother, Jaxon.